If you ever wondered why so many UAE nationals head for London to escape the summer heat of home Sheraton Grand London Park Lane gives a classy clue.
With its location in one of London’s most exclusive postcodes, this Art Deco-themed address serves up classic British hospitality with a huge nod to the Roaring Twenties. And it is a big hit with Emirati travellers. A long-coated doorman in a black hat hints at the opulence within, beginning with Palm Court.
A stunning lounge that exudes timeless elegance, this is a London hot-spot for afternoon tea as well as boasting an original ‘20s bar that screams film set.
The iconic 303-room hotel was originally opened in 1927 and guest rooms and public spaces have since undergone a renovation that’s been careful to retain the Art Deco glamour that makes this such a stand-out stay.
Carpets, furnishing, lighting and even clock-like illuminated lift level counters conspire to transport you to a different era. These vintage public area details extend to rooms that blend five-star comfort with similarly stylish decor.
Modern comforts in our Club Room included a ludicrously comfortable bed, flatscreen TV and refreshing rain shower and tub, the black and white bathroom also channelling the Art Deco brief.
Club Room and Suite guests can access the Sheraton Club Lounge, a quiet space serving complimentary breakfast as well as drinks and canapés throughout the day.
Other dining opportunities are the vibrant Mercante, informed by native Italian flavours, and the scene for breakfast, lunch and dinner, with a menu influenced by market food availability, served inside or on the south-facing pavement ‘terrace’.
More retro styling gives the Smith & Whistle bar a memorable look. Its menu features dishes paired with British artisan hops and there’s even a permanent drinks list created entirely for canine visitors.
The Sheraton Grand is both a perfect escape from the bustle and noise of the capital and ideal launchpad from which to explore one of London’s primary luxury shopping districts and tourist streets.
Positioned opposite Royal Green Park, when the weather allows you’re within easy wander of exclusive Bond Street boutiques such as Tiffany’s or a longer stroll to Piccadilly, Regent Street, Oxford Street and Leicester Square.
This all helps make this iconic hotel a favourite with GCC visitors, not least UAE families.
“The GCC is one of our strongest markets,” confirms Hotel General Manager Justin Pinchbeck, who refers to a “loyal base of Emirati regulars”.
In acknowledgement of this, and to celebrate Emirati Women’s Day (in August), the Sheraton Grand ran a month-long offering tailored specifically to female guests travelling from the UAE.
“Not only are we located in Mayfair, one of the most sought-after destinations of GCC guests, our property is also fully equipped to welcome Middle Eastern guests, ensuring they feel right at home.”
This includes titles in the Club Lounge ZZZ-list; a library of specially curated books designed to aid better sleep.
The hotel partnered with the oldest bookseller in London, a sleep expert and a chartered psychologist to assemble the one-of-a-kind library of 30 scientifically selected fiction and non-fiction works to ease travellers into peaceful slumber.
The books follow a set of guidelines, such as use of short sentences and concluding chapters meeting the brain’s desire for completeness and can be read in the comfort of the lounge or in your room.
To find out more about room grades, availability and prices at the hotel, simply click on Sheraton Grand London Park Lane.